A picture of Haute Goat cheeses packaged in labels designed by Encore Multimedia was recently featured in the Dallas Morning News. We know it’s cheesy, but we want to congratulate Jeff and Laura Vanderbilt and Haute Goat Creamery on their recent achievements! From scoring a spot on the shelves of Central Market stores to being featured in the Dallas Morning News, Encore Multimedia is proud and excited as Haute Goat Creamery continues to spread their one-of-a-kind product to cheese lovers across the world!
Haute Goat Creamery Is Featured in Dallas Morning News
Based out of East Texas, Haute Goat Creamery produces high quality artisan goat-milk cheeses for the taste bud thrill-seeking cheese lovers across the nation. Haute Goat cheeses are known for their old-world European traditions and eye catching, palette pleasing flavors.
Before these artisan cheeses were chosen to hit the shelves of a major grocery chain for the first time, Haute Goat owner Laura Vanderbilt needed to figure out how to make the Haute Goat packaging impress grocery store buyers and stand out from the rest of the artisan cheeses on the shelves. The current packaging needed a redesign that would draw attention to the brand’s distinctive name and unique flavor selections.
Encore’s design team strategically drafted a new design concept to help Haute Goat cheese stand out from the competition as the obvious choice for distinguished, quality cheese. Just like their products, the new label features the highest-class goat and exudes a sense of fun and fancy. A major goal of the new design was to distinguish the creamery’s name, making it memorable for goat-milk cheese connoisseurs. Each flavor now features its own label color with the intriguing names printed boldly at the top. This design allows for the visual elements of the packaging to stand out from the rest of the cheeses on the aisle and targets consumer’s curiosity with the visibility of the unique flavor names (such as Bacon Maple Horseradish, Thai Pepper, and Blueberry Chipotle).
You can purchase Haute Goat Creamery’s array of plain and flavored Chevre cheeses online or find their eye-catching labels in stores at locations listed on HauteGoatCreamery.com.