Joyce Crane

Heavy Lifting

After creating a completely new web page for Joyce Crane, to promote their considerable heavy lifting capabilities, the company asked Encore Multimedia to help them promote their brand new 900-ton crane, one of the largest in the United States. In addition to a press release and email blast highlighting the crane's capabilities and mobility, Encore created this video of the day the crane arrived and was set-up for the first time. Watch for the shot of two men in a basket suspended by the crane hundreds of feet above ground. The man on the right is JB Joyce, one of the company's owners.