Solution
The web site design features a bright, fresh, modern new look incorporating their new logo, professionally shot photos from several lifts and an introduction to the company. The main page features additional buttons that direct viewers to get a direct quote for a new job, allow existing customers to take a short survey on past experiences with Joyce Crane and view, in detail, equipment used by the company for a wide variety of lifts. A Hero image is prominently featured with a play button integrated that plays a short Joyce Crane video showcasing the cranes and crews in action on numerous, major lifts including the historic 2015 “Super Load” lift for Eastman Chemical Co. All text, graphics and photos incorporate responsive web technology and automatically resize enabling viewers to access the website from any mobile device or computer, wherever they are.